American Express - Muppets Take Main Street
We wheeled out a group of iconic spokespeople, well spokes-pigs and spokes-frogs and spokes…let’s just call them spoke-muppets. We distributed each video to the most relevant audience (Miss Piggy's passion for shopping to fashionistas, Animal's passion for Yoga to fitness conscious folks, Uncle Deadly's passion for food to foodies, etc.) to complete their mission to get the word out to Shop Small on Small Business Saturday.